From Vice President to Visionary: Edgar Jaramillo Bets Big on Fresh Production Venture

**Former Vice Executive Edgar Jaramillo Breaks the Mold with New Production Company**

From Vice President to Visionary: Edgar Jaramillo ...

Edgar Jaramillo, formerly a key figure at Vice Studios overseeing operations in Latin America and the U.S. Hispanic market, has embarked on a new venture, launching his own production company, Break Da Rules. The announcement comes ahead of the Mip Cancun market later this month, signaling Jaramillo's immediate intent to make waves in the content creation landscape.

A Global Footprint for Original Content

Break Da Rules is launching with an ambitious global strategy, establishing outposts in key media hubs including Los Angeles, New York City, Miami, Mexico City, Bogotá, and Buenos Aires. This widespread presence suggests a commitment to tapping into diverse creative talent and accessing a broad range of stories from across the Americas. The company's core focus will be on developing original documentaries, formats, and films, with a particular emphasis on the ever-popular true-crime and music documentary genres. The intention is to create original intellectual property that resonates with audiences seeking compelling and authentic narratives.

Assembling a Powerhouse Team

Jaramillo isn't venturing into this new territory alone. He's assembled a team of experienced industry professionals, including Cesar A. Ochoa, a former Sony Music Latin executive, who will head the company's talent and creative partnerships. Ochoa's expertise in the music industry will undoubtedly be invaluable in developing and securing music-related projects. The team also includes Ignacio Segura, Nicolas Matiz, Gregg Vickers, and Anthony Gonzalez, further solidifying Break Da Rules' foundation with a diverse skillset.

Targeting True Crime and Music Documentaries

The decision to focus on true crime and music documentaries reflects a keen understanding of current market trends. True crime continues to captivate audiences with its exploration of real-life mysteries and human drama, while music documentaries offer an intimate look into the lives and creative processes of artists. By specializing in these genres, Break Da Rules aims to carve out a niche for itself in a competitive industry. The company's multi-location approach should give it a distinct advantage in discovering and developing unique stories that appeal to both regional and international audiences. The industry will be watching closely to see what innovative projects Break Da Rules unveils in the coming months.