Lobos 1707 Founder's Holiday Party Secrets REVEALED! Party Like a Pro!

The holidays are upon us, and while the joy of the season is contagious, the thought of hosting a holiday gathering can sometimes feel… less than joyful. But fear not! Diego Osorio, founder of the ultra-premium tequila and mezcal brand Lobos 1707, is here to share his secrets to throwing a memorable bash – one that avoids the dreaded party fouls.

Lobos 1707 Founder's Holiday Party Secrets REVEALE...

Osorio, whose brand has become a favorite among the celebrity elite – think LeBron James, Prince Harry, and Adele, just to name a few – recently launched the holiday season in style in Aspen, Colorado. And he’s got some valuable insights to share about creating the perfect festive atmosphere. Think spontaneous toasts, carefully curated music playlists, and, naturally, expertly crafted cocktails. After all, what's a holiday party without a little festive cheer?

And speaking of cocktails, what's Osorio's go-to drink? It depends on the vibe, he says. "I usually drink it on the rocks, but if I'm in a celebratory mood, I'll go for a Rosa Vieja. It's elegant but still playful, made with Lobos, sherry, rose syrup, champagne, and a touch of orange bitters." Sounds delicious, right? I might just have to try that one at my own upcoming get-together.

But what exactly is it about Lobos 1707 that has attracted such a star-studded following? According to Osorio, it all comes down to intention and quality. "The people who gravitate toward Lobos tend to appreciate things that are well made," he explains. He emphasizes the brand's commitment to traditional tequila-making methods in Mexico, using exceptional agave and time-honored processes. But then comes the twist: finishing the spirits in Pedro Ximénez sherry wine casks from Spain. "It adds depth, warmth, and a refined character you don’t usually find in tequila." It's that "something unexpected" that truly sets it apart.

Beyond the impressive beverage selection, Osorio believes the real key to a successful party is simply being present and engaged with your guests. Makes sense. No one wants a host glued to their phone! And it's not just about the party itself. He also stresses the importance of giving back during the holidays – a value deeply embedded in the Lobos brand. The very name, meaning "wolves" in Spanish, is a reflection of this ethos.

"Wolves survive through loyalty and community and protect their pack," Osorio says. "That symbolism has always been central to Lobos and to me personally. Supporting wolf sanctuaries felt natural, because giving back shouldn’t be an afterthought. Especially during the holidays, celebration means more when it includes responsibility." So, there you have it – the recipe for a perfect holiday celebration: great drinks, good company, and a generous spirit. Cheers to that!